Gideon Reeling

BOWMORE Magic Happens on The Darkest Nights

Client
Margaret London
Brand
Bowmore Whiskey

Working closely with Margaret London we devised an interactive theatre experience “Magic Happens on The Darkest Nights”.  The 15 Year Old Darkest Expression was brought to life in an 18th century Huguenot house in the Brick Lane area of East London across 2 nights and several showings.

Through story telling and character-led experience, guests were immersed in the unique elements that make up Bowmore Whiskey - The smoke, the Island of Islay where the whiskey originates, the Myths & Legends and the darkness.

The night included Star Gazing Kielder Observatory and a chocolate bombe experience from Bompass & Parr.