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Gideon Reeling

ITSU Beautiful Lunchtimes

Choreo by Vinicius Salles.jpeg David Essing Owen Ridley Demonick and Mirand Letter.jpeg David Essing Vougeing .jpeg Jo Dagless as the Butterfly Catcher.jpeg Voguers for Beautiful lunchtimes.jpeg Voguers in Fred Butler.jpeg
Client
Creature
Brand
ITSU
Event
Partnership with Fred Butler, Creature and ITSU

A durational 2 hour choreographed and improvised site responsive dance piece
Promoting Itsu’s beautiful lunchtimes campaign
Three dancers Vogueing and 2 actors greeting the public
with a pumping baseline and dreamy melodies to accompany journeys through different streets of London across 1 week.

The partnership also included costumes created by Fred Butler

The project produced moments of spectacle with a gentle air of heightened normality : blending and  breaking out of the rhythm of the street.

Choreographed by Vinicius Salles
Directed & Produced  by Kate Hargreaves
with Jo Dagless

Performers:
David Essing
Owen Ridley Demonick
Miranda Mac Letten
Jo Dagless 
Cleo Felstead

Photographer Vinicius Salles